FLAGS

Outdoor flags interact with sunlight, wind, distance, and motion — and your color choices directly impact visibility and effectiveness.

1. High Contrast is Key

Strong contrast between background and foreground elements ensures readability:

• Light text on dark backgrounds (or vice versa) increases visibility.

• Avoid subtle tones that blend together from a distance.

2. Bold, Vibrant Colors

Outdoor flags live in bright environments — vibrant hues hold up better outdoors.

• Avoid pastels that can appear washed out in sunlight.

• Saturated colors are easier to see at a distance.

3. Consider Natural Lighting

Remember that direct sunlight can desaturate colors — choose hues that still pop in bright light.

• Reds, blues, and yellows often maintain strong visibility outdoors.

• Test colors at full scale where possible.

4. Brand Color Accuracy

Use your approved brand colors with correct color profiles.

• Use CMYK files for printing (preferred for large format).

• Convert spot colors thoughtfully — and ask your LargePrinting.com rep for color guidance if needed.

5. Safe Areas & Clear Space

Provide breathing room around key elements so wind and motion don’t visually crush your design.

• Keep logos and text away from flag edges.

• Use margins to avoid distortion or clipping.